Roles: Strategist, Writer

Agency: Unfold Agency

Client: STXFilms

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Global pandemic? Living in isolation? Mass economic fallout?

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That's not COVID-19. That's the world of Songbird. And if that sounds like something you wouldn't have wanted to watch in 2020 then imagine doing a social campaign to get eyeballs on this bad boy?

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Well that's what I did: strategy, concepts, writing, the works. Here's some stuff from the campaign. Will there be a sequel? Ask Michael Bay. What the hell do I know?